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AI Insights · Timothy · January 2024

Top 5 Communication Apps on Android in Kenya Q4 2023

In Q4 2023, the top communication apps on Android in Kenya showed varied trends in downloads, active users, and revenue. Sensor Tower provides deeper insights into these metrics.

Top 5 Communication Apps on Android in Kenya Q4 2023

During the fourth quarter of 2023, the performance of the top 5 communication apps on Android in Kenya demonstrated diverse trends across downloads, active users, and revenue. Here is a detailed overview based on data from Sensor Tower.

WhatsApp Messenger experienced fluctuations in weekly downloads, starting at approximately 75K in late September and dipping to around 41K by late November before recovering to about 55K in the final week of December. The app's weekly active users remained mostly stable, hovering around 12M throughout the quarter.

WhatsApp Business saw a decline in weekly downloads, beginning at 62K in late September and decreasing to about 32K by the end of December. Despite this, its weekly active users remained relatively steady, fluctuating slightly around 720K.

Snapchat had an average of 34K weekly downloads, with a peak of 50K in late September and a low of 25K in early December. Weekly revenue ranged between $44 and $83, ending the quarter at $81. The app's active users showed a consistent increase, growing from 1.6M to nearly 1.7M by the end of December.

Opera Mini: Fast Web Browser saw a decline in downloads early in the quarter, from 48K in late September to 24K by mid-October, before stabilizing around 27K to 30K towards the end of December. Active users for the app remained stable, averaging around 750K throughout the quarter.

Telegram exhibited a notable peak in downloads, reaching 65K in late October, but generally maintained around 20K to 35K weekly downloads. Revenue was highest in the first and last weeks of the quarter, peaking at $206 in the final week of December. Active users saw a slight decrease, starting at 2M in late September and ending at approximately 1.7M by the end of December.

For more detailed insights and data on the performance of these apps, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2024